Experience Design Lead (Midtown West)
The Role
The Experience Design Lead will be responsible for the overall experience design of a client's social media project and ensuring its quality and delivery by Buddy Medias UX, Production Design and Development teams. Buddy Media is a fast-paced creative environment requiring strong conceptual thinking, innovation and a clear understanding of social media and how to deliver engaging branded solutions for clients leveraging Buddy Medias technologies.
The Experience Design Leads primary responsibilities are:
o Collaborate with Account Managers, User Experience, and Production Designers to develop innovative, results-oriented social marketing strategies for clients.
o Understand clients business goals, users social networking behavioral patterns, and the parameters of the Buddy Media Platform to develop opportunities and to create an experience that will deliver success.
o Lead the experience design process between the client team, creative team and technical team during all phases of the project.
Client-facing and project responsibilities include:
o Analyze the strategic direction and oversee the production of all client deliverables.
o Perform heuristic evaluations of wireframes and visual designs to ensure deliverables are client-ready.
o Work with project teams on all aspects of strategy and implementation to integrate business goals and requirements into the project process, ensuring a seamless transition from strategic concept, through production design and technical build.
Internally-focused responsibilities include:
o Coordinate the daily assignment of client work to the design teams.
o Provide responsive, consultative service to internal client teams.
o Research and follow trends in design as well as developments in social media strategies and its impact on design; disseminate findings to UX and production designers to facilitate innovation and knowledge share.
o Research client performance reports; synthesize findings into summary reports and presentations.
o Implement processes to streamline design phases and deliverables for client products.
Qualifications
The Experience Design Leads career should demonstrate a deep understanding of, and experience with: user-centered visual and functional design techniques; development and execution of online marketing and engagement campaigns; project processes for the development of multi-channel campaigns; documentation requirements for web development teams; and application of content management, systems. A passion for social media marketing, applications and technologies is a must and experience with front-end development is a plus.
Additionally, the candidate must have demonstrated ability to successfully:
Manage multiple projects ranging in size and scope simultaneously.
Work well in a team environment with Account Executives, team leads, project managers, developers, and other creative staff.
Serve as a seasoned creative contact for clients on projects.
Ensure accurate and innovative execution of work in all areas. Other skills, qualifications, responsibilities include:
Deep knowledge of online marketing, strategy, design, research, media and competitive analysis.
Ability to translate concepts into planning and information architecture (via wireframes or sketches).
Experience with requirements gathering and project definition for research, usability, strategy and web development projects.
Motivates self, needs no prodding/direction.
Requirements
Bachelor's degree with artistic and/or multidisciplinary backgrounds such as design, design planning, psychology, computer science, human/computer interface design, marketing or commerce/business.
At least 5 years of related industry experience in new media, user experience design, or communications.
Excellent communication skills, both orally and written form.
Familiar with software development process/business analysis, user research, usability practices and testing.
Experience with Adobe CS or other tools for generating wireframes and presentation documents.
Knowledge of HTML, XML, and CSS.
Working knowledge of Project Management software.
Some out-of-office travel to client sites is expected.
Buddy Media Inc. offers competitive compensation and a comprehensive benefits package including: health insurance, retirement plans, paid time off and participation in the company equity plan. All benefits listed are subject to change. Buddy Media Inc. is an equal opportunity employer.
The Company - Buddy Media
In todays social world, every brand needs a Buddy. The Buddy Media Platform powers the social marketing efforts of some of the worlds largest brands and agencies from Anheuser Busch, Southwest Airlines, Disney and NHL to TBWA\Chiat\Day, WPPs M80, Universal Music/Geffin Records, Digitas and Razorfish among many. Brands and agencies use the Buddy Media Platform to publish and manage social content, listen and act on consumer conversations, and analyze and track results. Agencies also use the Buddy Media Platform to immediately grow social media revenues, while defending their existing business from competitors. From publishing an offer to sharing product news, the Buddy Media Platform gives brands and agencies total control over their social marketing efforts to make social work.
Buddy Media is a privately held company, based in New York City, founded by Mike and Kass Lazerow in September of 2007. Buddy Media is backed by Softbank Capital, European Founders Fund, GreyCroft Partners, Peter Thiel, Mark Pincus, Roger Ehrenberg, Howard Lindzon and additional investors.
