Web Analytics/Data Analyst (Midtown)

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Major New York City based Online Publishing company is looking to fill a Web Analytics/Data Analyst opportunity to perform extraction and analysis of web activity data. This position will combine traffic, inventory, and sales data to create analyses to support marketing and audience development.

Job Responsibilities:

• Execute data analyses and produce analyst reports.

• Utilize internal web metrics and database systems to extract data and collect reporting deliverables, using WebTrends 8 enterprise, Microsoft SQL server, SPSS, and MS Office.

• Automate report distribution using SQL and MSSQL database.

• Perform analysis for online surveys collected from the website and email distributions using statistical tools.

• Assist in the administration and execution of website activity reporting systems.

• Maintain data sets for marketing/behavior tracking such as site navigation, search engine marketing, and third party ads.

• Work with staff and vendors to develop new data collection projects.

• Produce SQL queries for analyses and data requests.

Requirements:

• Strong technology background: 2+ years experience with web analytics software and databases

• Experience with web servers, HTML, Javascript is a major plus

• Experience with statistical application such as SPSS, or SAS is a major plus

• Bachelors degree is required.